Jul 012014
 

Apple will be updating the back-lit in-store photo panels in it’s Apple Stores according to IFO Apple Store. The signature white-background product shots will be replaced with shots inspired by their recent ads.

The new photos are a lot more colorful and bright and show what people are doing with their products much like their recent advertisements such as Powerful, Elevating the Expedition and Parenthood.

Before:

Customers buy Apple's new iPhone 5 smartAfter:

applestore1

 

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